Best Digital Marketing Course in Patel Nagar, Delhi

Biit Technology Institute For Digital Marketing With AI Tools and Placements

Digital Marketing training course

Digital Marketing Course Fee & Duration

Digital Marketing Course Fee & Duration

4 months (Offline Classes)
2hrs/day, 3days/week
Learn > Implement > Practice

Next Batch

07/Feb, Morning Batch
Digital Marketing Mastery Course
Become AI Enabled Marketer

Course Fee

32,000/- 40,000 (Save 8k)
Offer Till 1/Feb.
Hurry Don’t Miss !!

Upcoming Batch

25 Feb, Evening Batch
Join @28000/- (save 12k)
Offer for First 7 Seats Only.

Explore Our Courses

Digital Marketing Course

Digital Marketing

Digital marketing is the backbone of modern business strategies, whereby the principles of traditional marketing blend fluently with various innovative online techniques to reach a global audience.
Content Marketing

Content Marketing

This direction is crafting compelling content to attract and keep clients. It covers content strategy improvement, including creating weblog posts, articles, infographics, and movies
Email Marketing

Email Marketing

Email marketing is a unique digital marketing tool that utilizes email to communicate promotional messages to the target audience. It enhances the business relationship with their customers.
SEO

Search Engine Optimization

Search engine optimization optimization is referred to as SEO. It is the skill which is required to optimize the website and rank higher on search engine result pages.
affiliate marketing

Afililate Marketing

Affiliate marketing is a unique methodology in digital marketing courses that focuses on performance marketing strategy....
Google ads

Google Ads

Google Ads is an online advertising platform that introduces businesses to appear on Google search results and partner websites.

Who Should Join Digital Marketing Course by BIIT Technology?

Working Professionals

Students and Fresh Graduates

Freelancers and Remote Workers

Entrepreneurs and Business Owners

Digital Marketing Course Syllabus

  • What is Digital Marketing?
  • The Fundamentals of Digital Marketing
  • Benefits of digital marketing 
  • Scope of Digital Marketing in India & Globally
  • Latest Trends in Digital Marketing
  • Digital Marketing for Working Professionals
  • Digital Marketing for Startups
  • Digital Marketing for SMBs (Small & Medium Businesses)
  • Career Opportunities in Digital Marketing
  • What is SEO?
  • History Of SEO
  • What is a search engine?
  • How search engines works?
  • What is the need of SEO
  • How SEO Works
  • What is Googlebot (Google Crawler)
  • Types Of SEO 
  • What Is Google’s SEO Algorithm updates?
  • How to create planning and strategies for SEO
  • What is SEO tools and why we need it?
  • What Is Keyword
  • The impotence of Keyword Research?
  • Different types of keywords
  • How to do Analysis of keywords using Free & Paid Tools
  • How to find easy to rank keywords related to your website and business
  • How to do Analysis of Keyword Using Chrome Extension
  • How to find the Ranking Keyword Of competitor
  • Selecting the right keywords for the project
  • How to Know Top ranking Keywords of your sites
  • How to Find hidden ranking keywords of your website
  • What Is LSI Keywords : Easy Strategies To find LSI Keywords
  • What Is Technical SEO
  • Technical SEO Ranking factors
  • Type of meta tags and their effect on SEO
  • Site architecture Optimization
  • Breadcrumbs
  • Permalinks optimization
  • Canonicalization
  • Fixing Broken Links and Errors
  • What Is Robots.txt File & How to create it
  • Structured Data Markup
  • Setup of CDN
  • Installation of SSL
  • How to Improve Website speed & performance using free Plugins
  • How to perform the Page Speed Test
  • XML and HTML sitemap creation and optimization
  • The Page Title  
  • Meta Descriptions & Meta Keywords  
  • Headings  
  • Bold Text  
  • Domain Names & Suggestions  
  • Canonical Tag  
  • Meta Tags  
  • Images and Alt Text  
  • Internal Link Building
  • External Link    
  • The Sitemap  
  • Invisible Text 
  • Server and Hosting Check  
  • Robots Meta Tag  
  • Doorway Pages  
  • 301 Redirects  
  • 404 Error
  • What is Off-Page SEO
  • What are the Backlinks?
  • What are do-follow and no-follow links?
  • What are Domain Authority and Page Authority?
  • What is a Link Wheel?
  • LinkBuilding Tips & Techniques
  • Difference Between White Hat And Black Hat SEO  
  • AlexaRank,Domain  
  • Directory Submission  
  • Social Bookmarking Submission  
  • Search Engine Submission  
  • Web2.0 Submission
  • Article Submission 
  •  ImageSubmission  
  • VideoSubmission  
  • ForumSubmission  
  • PPTSubmission  
  • PDFSubmission  
  • Classified Submission  
  • BusinessListing  
  • BlogCommenting  
  • Citations  Profile link creations  
  • Infographics Submission
  • What is Content Marketing?
  • Types of Content Marketing
  • Content Marketing Goals
  • Using Different Forms of Content
  • Creating Content Marketing Strategies
  • Content Marketing for Social Media
  • Important Metrics to Measure in Content Marketing
  • Content Marketing with Video Content
  • Storytelling
  • Quora, Infographics, Niche Blogging
  • Forum Marketing
  • Memes, Carousels, and Podcasts
  • What is Google My Business and How Does it Work?
  • Setting up GMB Account
  • Importance of Local Business Listings
  • Optimizing the Rank of Google My Business Listing
  • Lead Generating Using Google My Business
  • Getting Organic Reviews on GMB
  • Dealing with Negative & Fake Reviews
  • Managing Multiple Locations in GMB
  • Top Tips, Tricks, and Hacks
  • How Google analytics works
  • Overview of Google analytics structure
  • Importance of analytics insights 
  • Importance of cookie tracking
  • Google Analytics Cookie Usage on Websites 
  • Google analytics account set up 
  • Integration of analytics code in website
  •  Importance of goals and conversions 
  • How to setup goals conversions?
  • Bounce Rate & Exit Rate Importance
  • Importance of funnels
  • Set up funnels in goals
  • Integrating adwords and analytics account 
  • Marketing Strategies via Google analytics 
  • How to set up link tagging 
  • Importance of filters and segments 
  • Monitoring traffic sources & behavior 
  • Web Analytics Reports
  • About Affiliate Marketing 
  • Models of Affiliate Marketing
  • How to generate Leads and convert leads 
  • Affiliate Marketing Strategies and secrets Ge ng started as an affiliate
  • How to make money in affiliate marketing 
  • Top affiliate networks
  • How to get approved as an affiliate by top affiliate networks
  • What is Email Marketing, and How Does it Work?
  • Top Digital Marketing Tools
  • Using Automation in Email Marketing
  • Omni-channel Marketing
  • How to Write Professional Emails?
  • Important Metrics and Insights
  • Call to Actions in Emails
  • Email Cycles and Funnels
  • Conversion Rate Optimization
  • Lead Generation using Email Marketing
  • What is Social Media Marketing (SMM)?
  • Importance & Benefits of Social Media for Businesses
  • Social Media vs. Traditional Marketing
  • Facebook Marketing Strategies
  • Instagram Growth & Engagement Tactics
  • LinkedIn for B2B Marketing
  • Twitter (X) Branding & Viral Content
  • TikTok & YouTube Short Video Marketing
  • Pinterest & Snapchat for Niche Audiences
  • Facebook & Instagram Ads (Meta Ads)
  • LinkedIn Ads for B2B Marketing
  • YouTube & TikTok Ads Best Practices
  • Twitter (X) & Pinterest Advertising Strategies
  • Budgeting & Bidding in Paid Social Campaigns
  • Increasing Followers & Engagement Organically
  • Hashtag Strategies & Trends
  • Community Management & Customer Engagement
  • Social Listening & Reputation Management
  • What is SMO?
  • Difference Between SEO & SMO
  • Importance of SMO in Digital Marketing
  • Optimizing Profile Name, Username & Bio
  • Choosing the Right Profile & Cover Images
  • Adding Website & Contact Information
  • Customizing Social Media Links (Vanity URLs)
  • Facebook SMO (Page Setup, Post Formatting, Groups, Engagement)
  • Instagram SMO (Profile Aesthetics, Hashtags, IGTV & Reels Optimization)
  • LinkedIn SMO (Optimizing Company Pages, Thought Leadership, Articles)
  • Twitter/X SMO (Tweet Optimization, Trending Hashtags, Twitter Chats)
  • YouTube SMO (Video Titles, Tags, Thumbnails, Playlists, Descriptions)
  • Pinterest SMO (Pin Design, Keywords, Board Optimization)
  • AI & Automation in Social Media Optimization
  • Chatbots & Auto-Responses for Engagement
  • Automating Content Posting & Scheduling
  • Emerging Trends in SMO (AI-Powered Insights, Voice Search, etc.)
  • What is ORM, and How Does it Work?
  • Top Online Reputation Management Tools
  • Impact of ORM on Sales, Revenue, and Business Growth
  • ORM vs SMO
  • Dealing with Negative Reviews and Comments
  • Understanding User Behaviour
  • Online Reputation Management Strategies
  • Personal Branding
  • Press Release
  • Creating Review Magent
  • ORM Auditing and Parameters
  • What is SEM & How It Works?
  • Difference Between SEM, SEO & PPC
  • Importance of Google Ads in Digital Marketing
  • What is Google Ads & How It Works?
  • Types of Google Ads (Search, Display, Video, Shopping, App)
  • Google Ads Auction & Bidding System
  • Understanding Pay-Per-Click (PPC)
  • Creating a Google Ads Account
  • Setting Up Campaigns & Ad Groups
  • Choosing Campaign Objectives (Leads, Sales, Brand Awareness)
  • Budgeting & Bidding Strategies (CPC, CPM, CPA, ROAS)
  • Importance of Keyword Research for SEM
  • Types of Keywords (Broad, Phrase, Exact Match, Negative Keywords)
  • Using Google Keyword Planner
  • Competitor Keyword Analysis

What is Digital Marketing?

Digital marketing is the promotion of a product, service, or brand through various online channels, including search engines, social media, email, and websites. In contrast to traditional marketing, which relies on print media, radio, and television, digital marketing uses the internet and electronic devices to reach and engage target groups. Data-driven insights and digital tools enable marketers to tailor messages to specific audiences and track the effectiveness of campaigns in real time.

Why Digital Marketing?

Digital advertising and marketing have grown to be a critical element of the current commercial enterprise method because of its efficiency, scalability, and measurable impact. Here’s why digital marketing is essential in these days’s commercial enterprise environment:

  • Cost-Effectiveness: Digital marketing frequently offers a cheaper alternative to traditional advertising techniques. With other options, such as pay-per-click advertising and marketing, social media campaigns, and electronic mail advertising and marketing, organizations can obtain huge effects without a hefty price range. This cost performance allows even small groups to compete effectively in the marketplace.
  • Measurable Results: One of the essential blessings of digital marketing is the capability to track and measure the success of campaigns in actual time. Tools like Google Analytics, social media insights, email advertising, and marketing metrics offer particular information on how campaigns perform, allowing marketers to make information-pushed adjustments and optimize their techniques.
  • Targeted Reach: Digital marketing permits fairly targeted outreach, allowing companies to focus on specific demographics, interests, and behaviors. Techniques, which include targeted advertisements, SEO, and content material marketing, assist make sure that advertising messages reach the right target audience, enhancing the probability of Engagement and conversion.
  • Increased Engagement: Digital marketing fosters direct interplay between brands and clients. Platforms like social media and email offer actual-time verbal exchange, remarks, and Engagement opportunities. This direct interaction helps build stronger client relationships, complements logo loyalty, and encourages repeat commercial enterprise.
  • Global Reach: Unlike conventional marketing, which is likely limited by geographical limitations, virtual advertising and marketing have the ability to attain a worldwide target market. This worldwide reach expands commercial enterprise opportunities and allows brands to tap into new markets, increasing their visibility and capability.
  • Flexibility and Adaptability: Digital marketing strategies may be quickly adjusted in response to marketplace developments, client behavior, or campaign performance. This flexibility guarantees that advertising efforts remain applicable and powerful, adapting to changes within the virtual panorama or shifts in target audience possibilities.

Digital marketing provides a current, information-pushed method for accomplishing and tasty clients. Its capacity to offer measurable outcomes, target specific audiences, and adapt quickly makes it essential to any successful commercial enterprise strategy in today’s digital world.

BIIT Technology – Digital Marketing Courses in Laxmi Nagar, Delhi

BIIT Technology  is a leading training institute offering the Best Digital marketing course in Patel Nagar, Delhi. The institute provides an advanced learning environment, equipped with the latest technologies and supported by experienced faculty members committed to maximizing each candidate’s potential. With a well-rounded approach, BIIT Technology ensures that students gain both theoretical knowledge and practical exposure, making it an ideal choice for those seeking to excel in digital marketing.

At BIIT Technology, Digital Marketing training institutes are designed to be accessible to candidates from all income levels. The institute offers a range of affordable packages based on the course duration, making it one of the most cost-effective options for quality training in Preet Vihar. As a reputable Digital Marketing institute in Patel Nagar, BIIT Technology has seen a consistent increase in positive results across various industry examinations.

The institute’s extensive course structure covers the syllabus comprehensively and provides expert guidance throughout preparation. Regular doubt-clearing sessions are organized to ensure clarity and focus for students. For those seeking the Best Digital Marketing course in Patel Nagar, BIIT Technology is a premier choice. The institute not only focuses on skill development but also explores emerging trends in the market, helping students secure job opportunities in the rapidly growing digital marketing field.

Why is BIIT Technology the Best for a Digital Marketing Course?

Among the best digital marketing courses, BIIT, Brahmanand Institute of Information & Technology, Patel Nagar, Delhi, is famous for the same. Given the importance of digital marketing in the present business scene, BIIT has structured a comprehensive program to empower students with skills and knowledge. Hence, they rock in this fast-changing field of digital marketing.

State-of-the-Art Curriculum: This digital marketing course at BIIT would deal in depth with all concepts of the subject field, including SEO, social media marketing, content marketing, email marketing, PPC, and analytics. The curriculum gets updated occasionally on the latest trends and technologies; hence, students learn about the most current and relevant information. This holistic approach at the graduate level will enable the graduate to tackle any challenge in digital marketing presented to him in his career.

Expert Faculty: BIIT’s digital marketing program is managed by a seasoned professional group that brings years of industry experience into the classroom. Such experts have hands-on experience in various facets of digital marketing and are committed to delivering practical insights, real-world applications, and mentorship to students. Their mentorship helps bridge the gap between theoretical concepts and their practical implementation, making the learning process engaging and effective.

Practical Training and Live Projects: What makes the digital marketing course at BIIT stand out from other classes is the emphasis on practical training. Students work on live projects and get to apply knowledge in scenarios close enough to real life. That will matter because hands-on working experience will help build a robust portfolio. A strong portfolio speaks much about the students’ skills to any potential employer. Actual campaigns and accurate data give students an in-depth understanding of strategies and tools in digital marketing.

Advanced Tools and Techniques: BIIT makes available the latest digital marketing tools and software to ensure their students know the technologies propelling the industry. Beginning from keyword research tools to social media management platforms, all of them learn how to apply these tools in optimizing marketing efforts. State-of-the-art computer labs and infrastructure further enhance the learning experience at the institute, making the environment very conducive to developing skills.

Career Guidance and Placement Assistance: BIIT strongly believes in the career success of all its students. It provides complete placement assistance, from resume building and interview preparation to finally placing a student. With close industry ties, BIIT regularly organizes workshops, seminars, and networking events where students get opportunities to meet potential employers and industry leaders.

Holistic Development: Besides the technical skill set, BIIT strives to develop its students. In the case of Digital Marketing, course modules include soft skills, communication, and teaming-up activities to ensure that the graduating students are not only technically sound but accomplished professionals who could shine easily in any organizational setup.

Job Opportunities After Digital Marketing Courses at BIIT TECHNOLOGY Patel Nagar

Completing a virtual advertising path opens up a wide range of process possibilities, catering to one-of-a-kind aspects of the field. Here are some distinguished professional paths available:

Digital Marketing Specialist: As a virtual advertising professional, you must create and implement comprehensive advertising strategies across various online channels. This role involves coping with campaigns, studying performance metrics, and making records-pushed decisions to power visitors, leads, and sales. Specialists regularly work with search engine optimization, PPC, content material marketing, and social media to obtain their goals.

Search engine marketing Specialist: A search engine optimization (Search Engine Optimization) expert specializes in enhancing an internet site’s visibility in search engine consequences. This position entails keyword research, on-web page and rancid-page optimization, technical SEO, and content material approach improvement. Search engine optimization professionals work to enhance the website’s ranking, force natural site visitors, and improve personal enjoyment.

Content Marketer: Content entrepreneurs expand and manage content material strategies to attract and interact with goal audiences. This includes developing blog posts, articles, infographics, videos, and other sorts of content. They focus on delivering treasured and relevant content material that resonates with audiences and helps brand dreams.

Social Media Manager: This function includes managing a corporation’s social media presence through systems like Facebook, Instagram, Twitter, and LinkedIn. Social media managers create content material calendars, run social media campaigns, engage with fans, and analyze performance metrics to enhance engagement and emblem visibility.

PPC Specialist: Pay-in-line with-click (PPC) specialists manage and optimize paid advertising campaigns on platforms, including Google Ads and social media. They are aware of concentrating on the proper target market, coping with advert budgets, and reading the campaign’s overall performance to ensure a high go-back on funding (ROI).

Email Marketing Manager: Email advertising managers layout and execute electronic mail campaigns to nurture leads, interact with customers, and force conversions. They create email content and section lists, automate workflows, and examine campaign overall performance to optimize email marketing techniques.

Digital Analytics Manager: Digital analytics managers song and examine advertising information to provide insights into marketing campaign overall performance and consumer conduct. They use gear like Google Analytics to degree KPIs, interpret facts and tendencies, and guide strategic choices to enhance advertising and marketing effectiveness.

E-commerce Manager: In this position, you’ll oversee online sales operations, manage product listings, optimize the e-trade website for conversions, and broaden techniques to boost online sales. E-commerce managers work to enhance personal enjoyment and drive revenue increase via diverse online channels.

Marketing Consultant: Marketing experts advise organizations on improving their digital advertising and marketing efforts. They provide information on growing advertising plans, optimizing online presence, and imposing exceptional practices to achieve commercial enterprise dreams.

Each role leverages different elements of virtual advertising and marketing, permitting professionals to specialize in their regions of interest and even contribute to typical advertising achievement.

Relevance of Digital Marketing in Today's World

Digital marketing is the backbone of modern business strategies, whereby the principles of traditional marketing blend fluently with various innovative online techniques to reach a global audience.

With more than half of the world’s population online, mastering digital marketing is paramount to staying competitive and relevant in business.

  • Digital marketing encapsulates a broad range of customer acquisition, engagement, and conversion strategies. These include search engine optimization, which makes a business visible on search engines; content marketing, which presents information of value and relevance to potential customers; social media marketing through channels such as Facebook, Instagram, and LinkedIn, among others; and email marketing for establishing continuous contact with the customer.
  • The best thing about digital marketing is that it is data-driven. It does not have the flaws of traditional marketing, for in digital marketing, all campaigns are traceable, and their performance can be analyzed in the minutest detail in real time. The ability to measure success with metrics—from click-through rates and conversion rates to customer engagement—continuously refines strategies for optimal results.

Frequently
Asked Questions

BIIT Technologies provides placement assistance through strong industry connections, interview preparation, and job referrals to help students land suitable roles.

Yes, BIIT Technology provides a certificate upon successful completion of the course, which is recognized by top companies in the industry.

The course typically lasts for 3 to 6 months, depending on the chosen schedule and learning pace.

The course typically lasts for 3 to 6 months, depending on the chosen schedule and learning pace.

The fees for the digital marketing course are affordable and flexible, with options for easy installment payments. Contact BIIT Technology for specific pricing details.

Digital marketing has become an essential skill in today’s digital age. It is no longer limited to those who have a background in computer science or marketing. In fact, anyone with the passion and willingness to learn can benefit from learning digital marketing.

Students:- Who are looking to enhance their resume and increase their job prospects can definitely benefit from a digital marketing course. Whether you’re studying business, communications, or even engineering, having knowledge of digital marketing will set you apart from other candidates.

Entrepreneurs:- Entrepreneurs and small business owners can also greatly benefit from learning digital marketing. Being able to effectively promote your products or services online can help you reach a wider audience and grow your business.

Professionals:- Who are looking for a career change or want to upgrade their skills can also consider taking up a digital marketing course. With the demand for digital marketers on the rise, acquiring these skills will open up new opportunities in various industries.

Absolutely! The course offers flexible timings that cater to both students and working professionals, allowing you to balance learning with your existing commitments.

Before enrolling in any Digital Marketing course in Laxmi Nagar, it would be great if you had a basic understanding of different needs that could enhance your ability to grasp concepts effectively during your coaching duration. The following are some of the prerequisites before digital marketing courses for candidates who wish for the best approach to learning.

  1. Basics of computers: the candidates must be comfortable using computers. You should be able to navigate the internet and be aware of different software applications like spreadsheets, presentations, and word processors.
  2. Knowledge of Internet: The candidates must be efficient with internet use. You must understand the basic concepts of utilizing websites, search engines, and social media platforms. Understanding the internet will give them the best approach to executing the digital marketing course.
  3. Proficiency in communication: Digital marketing is a platform that requires content writing, idea generation, framing, effective communication of ideas, and understanding of the audience’s behavior. To conduct all these activities, candidates must possess communication skills that can maximize understanding ability and provide alignment to learning.
  4. Analytical skills: A basic understanding of vast amounts of data is critical. An efficient candidate for digital marketing must be able to read extensive, voluminous data and analyze them to draw valuable insights into digital marketing.

Talk to our EXPERTS

Get Scholarship UPTO 50%

ENQUIRE NOW OR CALL : +91-9318356685

For any further queries and doubts, kindly fill in the details given below and hit send. You will get a callback within 24 hours.